Maximizing ROI: Expert Insights for Google Shopping Ads Success via @sejournal, @lorenbaker

If you’re an ecommerce brand or retailer, then promoting your products through Google Shopping Ads is likely a large part of your performance marketing strategy.  But in today’s competitive market, how can you make sure you’re getting the most return on your ad spend? Join us on May 8 for a live panel discussion with ecommerce experts on how to improve your campaigns and elevate your paid ad strategy.  In this engaging session, Bryan Butler, VP of Sales and Marketing at SearchLogic, Joshua Yo

Google Unveils 4 Updates At IAB NewFronts 2024 (YouTube Fails To Share Any News) via @sejournal, @gregjarboe

Explore the possible reasons behind Google and YouTube holding separate NewFront events. Learn how they are unveiling updates and strategies for digital video.

The post Google Unveils 4 Updates At IAB NewFronts 2024 (YouTube Fails To Share Any News) appeared first on Search Engine Journal.

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How Small Businesses Can Use AI To Create And Measure Ads [Interview With Ex-Googler Logan Welbaum] via @sejournal, @gregjarboe

In this interview, learn insights from ex-Google and Meta expert Logan Wellbaum and find out the essential AI tools to create and measure effective ads.

The post How Small Businesses Can Use AI To Create And Measure Ads [Interview With Ex-Googler Logan Welbaum] appeared first on Search Engine Journal.


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