Search engine journal

Dealing with outdated brand mentions in search? Here’s a clear breakdown of how to shift visibility from your old brand name to your new one.

The post Ask An SEO: How Do We Shift Google From Our Old Brand Name to Our New One? appeared first on Search Engine Journal.

https://www.searchenginejournal.com/ask-an-seo-ho

Explore the impact of Google Discover AI and publishers on news traffic and SERPs in this interview with host Shelley Wash and guest John Shehata.

The post Google Discover, AI Mode, And What It Means For Publishers: Interview With John Shehata appeared first on Search Engine Journal.

https://www.searchenginejo

Google's Thematic Search patent describes a system that closely parallels how AI Mode's Query Fan-Out technique generates summaries

The post Google’s Query Fan-Out Patent: Thematic Search appeared first on Search Engine Journal.

https://www.searchenginejournal.com/google-query-fan-out-patent/547983/

Google AI Mode traffic bug fixed after organic search was mislabeled as direct traffic in Analytics.

The post Google Fixes AI Mode Traffic Attribution Bug appeared first on Search Engine Journal.

https://www.searchenginejournal.com/google-fixes-ai-mode-traffic-attribution-bug/547946/

New study of 25,000 searches shows that top Google rankings still matter for ChatGPT, Perplexity, and AI search results.

The post Is SEO Still Relevant In The AI Era? New Research Says Yes appeared first on Search Engine Journal.

https://www.searchenginejournal.com/is-seo-still-relevant-in-the-ai-era-new-research-say

Google CEO Sundar Pichai fails to read the room, insisting that “no one sends traffic to the web the way we do"

The post Google’s CEO Says AI Overviews Website Referrals Are Increasing appeared first on Search Engine Journal.

https://www.searchenginejournal.com/googles-ceo-says-ai-overviews-website-referral

Search engines now surface answers, not just links. This article covers how to structure your WordPress site for better visibility and authority.

The post Future-Proofing WordPress SEO: How To Optimize For AI-Driven Search Features appeared first on Search Engine Journal.

https://www.searchenginejournal.com/fut

Join us for a tactical webinar that breaks down how to track, measure and respond to traffic loss caused by AI Overviews.

The post The Overlooked Traffic Drop Caused by AI Overviews [Webinar] appeared first on Search Engine Journal.

https://www.searchenginejournal.com/traffic-drop-caused-by-ai-overviews/546528/

Google claims that AI Overviews generate ad revenue equal to traditional search results. What this means for your marketing strategy.

The post Google Claims AI Overviews Monetize At Same Rate As Traditional Search appeared first on Search Engine Journal.

https://www.searchenginejournal.com/google-claims-a

A clear look at what makes a brand: purpose, perception, trust, value, and the role each plays in building long-term business equity and loyalty.

The post B2B Brand: Why It Matters More Than You Think appeared first on Search Engine Journal.

https://www.searchenginejournal.com/b2b-brand-why-it-matters-more-than-you-think/546496/