What’s in your content marketing toolbox? Today’s consumers are thirsty for great content. But crafting compelling content and pushing it out to the right platforms is often easier said than done. Content marketing is many jobs rolled into one; let’s admit it, we could all use a little help! This is where content marketing tools come in. From grammar-checkers to AI-driven software and content-optimizing tools, there are tons of handy options to help your content sing. In this post, I’ll cover
Learn how you can configure Google Analytics 4 to track offline conversions, such as phone calls, and use CallRail to uncover hidden data.
The post Google Analytics 4: A Step-By-Step Guide To Offline Conversion Tracking appeared first on Search Engine Journal.
Learn more about the STEM feed coming to TikTok users in March and explore the differences between TikTok and Douyin, China's version of TikTok.
The post TikTok Introduces STEM Feed: Safe, Educational Content For Teens appeared first on Search Engine Journal.
https://www.searchenginejournal.com/tiktok-stem-feed/482258/
Learn more about Claude, the new AI assistant from Anthropic, offering a helpful, honest, and harmless AI experience.
The post Anthropic Introduces Claude: A Safer AI Assistant appeared first on Search Engine Journal.
https://www.searchenginejournal.com/anthropic-claude-ai-assistant/482211/
Google Search streamlines access to healthcare information, leverages AI for provider verification, and boosts mental health helpline visibility.
The post Google Enhances Healthcare Info Access For US Searchers appeared first on Search Engine Journal.
Open AI launches GPT-4. Discover the capabilities and limitations of the latest AI model, which has human-level performance in various professional and academic benchmarks.
The post OpenAI Releases GPT-4: Now Available In ChatGPT appeared first on Search Engine Journal.
Google introduces AI-powered features in Google Workspace, making writing easier for users with quick draft creation and editing features to streamline the writing process.
The post Google Brings AI-Powered Features To Docs & Gmail appeared first on Search Engine Journal.
Zero search volume keywords are worth going after, but only if they're relevant to your business.
The post Should You Focus On Zero Search Volume Keywords? appeared first on Search Engine Journal.
https://www.searchenginejournal.com/should-you-focus-on-zero-search-volume-keywords/473051/
Get access to a free, powerful SEO tool that takes the guesswork out of calculating the return on investment (ROI) of SEO.
The post How To Calculate The ROI Of SEO For Your Marketing Strategy appeared first on Search Engine Journal.
https://www.searchenginejournal.com/calculate-roi-seo-strategy-semify-spa/48
Google Ads will use Google Analytics 4's conversion window settings starting March 31 to ensure consistent reporting.
The post Google To Unify GA4 & Google Ads Conversion Windows appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-to-unify-ga4-google-ads-conversion