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B2C Marketers: Discover five essential Smart Bidding strategies for Google Ads that can maximize your ad budget and boost revenue.
The post [B2C Marketers] 5 Tips To Drive More Revenue With Google Ads AI appeared first on Search Engine Journal.
https://www.searchenginejournal.com/b2c-google-ads-ai-invoca-spa/529683/

Google's John Mueller advises site owners on managing outdated AMP subdomains, suggesting redirects or complete DNS removal.
The post Google’s Mueller On How To Handle Legacy AMP Subdomains appeared first on Search Engine Journal.
https://www.searchenginejournal.com/googles-mueller-on-how-to-handle-legacy-amp-subdo

Poor page speed reduces conversions, degrades trust, and lowers rankings. Learn how to troubleshoot page performance without endless trial and error.
The post How Page Performance Hurts UX & How You Can Fix It appeared first on Search Engine Journal.
https://www.searchenginejournal.com/fix-page-performance-ux-debugbear-spa/530259/

Find out about the latest changes in Google's leadership team and the potential implications for its strategy and direction.
The post Wrong Direction: Google’s Leadership Shakeup Long Time Coming appeared first on Search Engine Journal.
https://www.searchenginejournal.com/wrong-direction-googles-leadership-sha

Explore new ways to use search data. Let's talk sources, which data to pull, and how to use it to arrive at powerful insights, fast.
The post Beyond SEO: Why Search Data Is Powerful Market Intelligence Data appeared first on Search Engine Journal.
https://www.searchenginejournal.com/beyond-seo-why-search-data-is

John Mueller's answer about the ideal length for content challenged SEOs to rethink their content strategy.
The post Google’s Answer on Ideal Content Length for SEO appeared first on Search Engine Journal.
https://www.searchenginejournal.com/googles-answer-on-ideal-content-length-for-seo/530589/

Google expands Travel Feeds in Search Ads, allowing hotel advertisers to display more detailed information in search results
The post Google Expands Travel Feeds In Search Ads appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-expands-travel-feeds-in-search-ads/530571/

Brand isn’t just a logo or tagline – it impacts a company’s search performance and competitive edge. Brand identity influences how search engines rank your content and how your audience searches for and engages with your brand. This rundown isn’t just about why brand matters – it’s about how to leverage it at every level, from SEO strategy to interactive content that drives real connections. For teams juggling integrated search strategies, this collection cuts through the noise and shows how

Google will remove the sitelinks search box in November due to declining usage. Search rankings are unaffected.
The post Google To Retire Sitelinks Search Box In November appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-to-retire-sitelinks-search-box-in-november/530548/

A study finds Google's AI overviews provide misleading or inaccurate information in 43% of finance-related searches.
The post Google’s AI Fails At 43% Of Finance Queries, Study Finds appeared first on Search Engine Journal.
https://www.searchenginejournal.com/googles-ai-fails-at-43-of-finance-queries-study-finds/530