Yelp’s new ad types aim to connect national advertisers to local users

Sponsored Collections may appeal to brands that typically don’t advertise on Yelp and Seasonal Spotlight Ads might help multi-location brands create another touchpoint to showcase their seasonal promotions.

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https://searchengineland.com/yelps-new-ad-types-aim-to-connect-national-advertisers-to-local-users-376056