President Donald Trump is set to sign the Take It Down Act today, according to CNN. The act is a piece of bipartisan legislation that criminalizes the publication of "nonconsensual intimate visual depictions," including AI deepfakes. The law made it through the US House of Representatives in April 2025, prompting concern from free speech advocates that believe parts of the law could be easily abused to curtail speech.
The Take It Down Act was created to address the spread of nonconsensual, sexually exploitative images online. Laws exist addressing the issue at the state level, and some online platforms already have methods for requesting a nonconsensual image or video be taken down. This new law would set a federal standard, though, making taking down posts mandatory and directing companies to create a system for requesting images or videos be removed, under the supervision of the Federal Trade Commission.
The issue with the law as written, according to the Electronic Frontier Foundation, is that its takedown provision "applies to a much broader category of content...than the narrower NCII [nonconsensual intimate image] definitions found elsewhere in the bill." The EFF also suggests that the short time-frame of 48 hours that the Take It Down Act requires means that smaller online platforms will probably just remove posts when they receive a complaint rather than verify that the post actually violates the law.
Trump has expressed interest in taking advantage of the new law, as well. "I’m going to use that bill for myself, too, if you don’t mind. There’s nobody gets treated worse than I do online. Nobody," Trump said during a joint session of Congress in March. Given the lopsided composition of the current FTC and the Trump administration's already loose interpretation of existing laws, it's not hard to imagine how the original intentions of the Take It Down Act could be twisted.
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