This Valentine’s Day, don’t fall for romance scams, Meta warns

If your social media suitor seems too good to be true, it might be a scam.

Facebook and Instagram parent company Meta Platforms is urging users to stay vigilant about “romance scams” ahead of Valentine’s Day, warning of unsolicited messages through its apps and other social media platforms, as well as general text messages.

Scammers tend to pose as “attractive, single and successful individuals,” Meta says. They often claim to have military, medical or business backgrounds, with photos either stolen from real people’s accounts or generated through artificial intelligence. Initially, messages are sent to a large pool of people in the hopes of getting a response. A scammer than builds trust over a period of time before they ask their target for money — either by claiming hardship or offering investment opportunities, usually in cryptocurrency.

Meta said it recently worked with research firm Graphika to take down romance scams in three common categories: those impersonating military officers, celebrity mimics and scammers posing as fake match-making agencies that target people in Africa — “claiming to offer opportunities to meet rich men from Western countries or build relationships with ‘African women.'”

In addition to taking down scam networks, Meta says it is testing other tools to combat bad actors, including facial recognition technology that compares suspicious users’ profile photos against a public figure’s image. But, for now, that only works for celebrity impersonations.

To stay vigilant, Meta recommends people be suspicious of messages from strangers. If you do engage, try to verify the person’s identity by looking them up on the platform — check when their accounts were created or use a reverse image search on their photos. Requests for money, whether in the form of gift cards or payment apps, should also be treated with skepticism.

https://www.fastcompany.com/91278013/valentines-day-romance-scams-meta-instagram-facebook?partner=rss&utm_source=rss&utm_medium=feed&utm_campaign=rss+fastcompany&utm_content=rss

Created 6mo | Feb 12, 2025, 11:10:08 PM


Login to add comment

Other posts in this group

Palantir, Nvidia stocks slip as Wall Street edges away from its records

Wall Street is edging lower on Tuesday following drops for Palantir and other stars that had been riding the mania surrounding artificial i

Aug 19, 2025, 8:20:07 PM | Fast company - tech
This free AI tool wants to make divorce less complicated

Since its founding in 2018, Hello Divorce has aimed to make the divorce process less stressful and more cost-effective. The startup helps spouses accurately

Aug 19, 2025, 3:40:06 PM | Fast company - tech
AI study tool Cubby Law looks to boost law students’ GPAs

Law school can be notoriously competitive, with post-graduation job opportunities heavily dependent on grade point average. GPAs are determined

Aug 19, 2025, 3:40:05 PM | Fast company - tech
Clippy is back—this time as a mascot for Big Tech protests

Clippy has become an unlikely protest symbol against Big Tech. 

The trend started when YouTuber Louis Rossmann ">posted a video

Aug 19, 2025, 3:40:04 PM | Fast company - tech
Social media is dead. Meta has admitted as much. What now?

Back in March, Facebook introduced a new feature that wasn’t exactly new. The Friends tab—de

Aug 19, 2025, 1:20:12 PM | Fast company - tech
Diagnostic AI is powerful—but doctors are irreplaceable

Microsoft captured global attention with a recent announcement that its new

Aug 19, 2025, 1:20:11 PM | Fast company - tech
Why Japan’s 7-Elevens are the hottest new tourist attraction

Forget the Shibuya Crossing or Mount Fuji; tourists in Japan are adding convenience stores to their travel itineraries.

Thanks to

Aug 19, 2025, 11:10:06 AM | Fast company - tech