Google is rolling out AI Mode to everyone in the US

Google has begun rolling out AI Mode to every Search user in the US. The company announced the expansion during its I/O 2025 conference. Google first began previewing AI Mode with testers in its Labs program at the start of March. Since then, it has been gradually rolling out the feature to more people, including in recent weeks regular Search users. At its keynote today, Google shared a number of updates coming to AI Mode as well, including some new tools for shopping, as well as the ability to compare ticket prices for you and create custom charts and graphs for queries on finance and sports. 

For the uninitiated, AI Mode is a chatbot built directly into Google Search. It lives in a separate tab, and was designed by the company to tackle more complicated queries than people have historically used its search engine to answer. For instance, you can use AI Mode to generate a comparison between different fitness trackers. Before today, the chatbot was powered by Gemini 2.0. Now it's running a custom version of Gemini 2.5. What's more, Google plans to bring many of AI Mode's capabilities to other parts of the Search experience.

"AI Mode is where we'll first bring Gemini's frontier capabilities, and it's also a glimpse of what's to come," the company wrote in a blog post published during the event. "As we get feedback, we'll graduate many features and capabilities from AI Mode right into the core search experience in AI Overviews."

Looking to the future, Google plans to bring Deep Search, an offshoot of its Deep Research mode, to AI Mode. Google was among the first companies to debut the tool in December. Since then, most AI companies, including OpenAI, have gone on to offer their take on Deep Research, which you can use to prompt Gemini and other chatbots to take extra time to create a comprehensive report on a subject. With today's announcement, Google is making the tool available in a place where more of its users are likely to encounter it.

Another new feature that's coming to AI Mode builds on the work Google did with Project Mariner, the web-surfing AI agent the company began previewing with "trusted testers" at the end of last year. This addition gives AI Mode the ability to complete tasks for you on the web. For example, you can ask it to find two affordable tickets for the next MLB game in your city. AI Mode will compare "hundreds of potential" tickets for you and return with a few of the best options. From there, you can complete a purchase without having done the comparison work yourself.

"This will start with event tickets, restaurant reservations and local appointments," says Google. "And we'll be working with companies like Ticketmaster, StubHub, Resy and Vagaro to create a seamless and helpful experience."

AI Mode will also soon include the ability to generate custom charts and graphics tailored to your specific queries. At the same time, AI Mode will be more personalized in the near future, with Google introducing an optional feature allowing the tool to draw their past searches. The company will also give people the option to connect their other Google apps to AI Mode, starting with Gmail, for even more granular recommendations.

As mentioned above, Google is adding a suite of shopping features to AI Mode. Engadget has a separate post dedicated to the Shopping features Google announced today, but the short of it is that AI Mode will be able to narrow down products for you and complete purchases on your behalf – with your permission, of course.

All of the new AI Mode features Google previewed today will be available to Labs users first before they roll out more broadly.

Update, May 20 2025, 2:45PM ET: This story has been updated to preview in the intro some of the updates coming to AI Mode.

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