![Is Your SEO Strategy Built for the AI Era? [Webinar] via @sejournal, @hethr_campbell](https://www.cdn5.niftycent.com/d/1/n/a/9/6/Y/is-your-seo-strategy-built-for-the-ai-era-webinar-via-atsejournal-athethr-campbell.webp "Is Your SEO Strategy Built for the AI Era? [Webinar] via @sejournal, @hethr_campbell")
A study finds TikTok outperforms Instagram Reels and YouTube Shorts in user engagement and content frequency, while Reels leads in watch time.
The post TikTok Dominates Short-Form Content, Instagram Reels Not Far Behind appeared first on Search Engine Journal.
Pew survey reveals 58% of US adults know ChatGPT; only 14% have used it, with mixed opinions on its utility.
The post Americans Know About ChatGPT But Few Use It, Survey Finds appeared first on Search Engine Journal.
https://www.searchenginejournal.com/americans-know-about-chatgpt-but-few-
Before you invest a lot in creating Location Pages, you need to have a strategy. Determine local intent first with this guide.
The post Local Landing Pages: A Strategy For Ranking Local Search Terms appeared first on Search Engine Journal.
https://www.searchenginejournal.com/local-landing-pages/485948/
Try these 8 tried and testing tactics to generate law firm leads with video.
The post Video Marketing For Law Firms: 8 Tactics For Lead Gen Success appeared first on Search Engine Journal.
https://www.searchenginejournal.com/video-marketing-for-law-firms/485146/
Learn more about new website insights available through Microsoft's Universal Event Tracking tag to help advertisers understand user engagement from ad campaigns.
The post Microsoft Introduces Insights For Universal Event Tracking Tags appeared first on Search Engine Journal.
Failing to regularly monitor and analyze your data can lead to missed opportunities and make it difficult to identify and address issues on time.
The post 7 Common Google Analytics 4 Configuration Mistakes To Avoid appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-analytics-4-mistakes
AI is changing the world of SEO rapidly. It is important to balance the changes while also sticking with what works today.
The post How To Focus On What Matters In SEO As AI Accelerates Rapid Change appeared first on Search Engine Journal.
https://www.searchenginejournal.com/how-to-focus-on-what-matters-in-
Experience the future of search with Google's innovative Search Generative Experience (SGE) and explore the effectiveness of AI-powered overviews against standard SERP features.
The post Google Search Generative Experience: A Look At SGE With 12 AI Overviews appeared first on Search Engine Journal.
YouTube is discontinuing Stories, focusing instead on Shorts and Community posts, which drive more engagement.
The post YouTube Stories To Be Discontinued appeared first on Search Engine Journal.
https://www.searchenginejournal.com/youtube-stories-to-be-discontinued/487909/
Learn how to take your SEO consulting or marketing career (and your income) to the next level with alternative compensation models.
The post How To Consult For Equity And Get Paid What You’re Worth appeared first on Search Engine Journal.
https://www.searchenginejournal.com/seo-consult-equity/487336/