Search engine journal

An in-depth look at CMS market share data and what the changing platform landscape means for SEO practitioners.

The post CMS Market Share Trends: Top Content Management Systems (May 2025) appeared first on Search Engine Journal.

https://www.searchenginejournal.com/cms-market-share-2025/546289/

Google publishes blog posts with official tips to make your content perform well in AI search features like AI Overviews & AI Mode.

The post Google’s Official Advice On Optimizing For AI Overviews & AI Mode appeared first on Search Engine Journal.

https://www.searchenginejournal.com/googles-official-advice

Google launches Smart Bidding Exploration, a new feature to help advertisers unlock untapped conversions by expanding eligible queries without changing audience targeting.

The post Google Announces Largest Ads Bidding Update In Over A Decade appeared first on Search Engine Journal.

https://www.searchenginejournal.c

Google Ads launches new AI-powered measurement tools to help marketers of all sizes prove performance, boost ROI, and better use first-party data.

The post Google AI Measurement Upgrades Announced At Google Marketing Live appeared first on Search Engine Journal.

https://www.searchenginejournal.com/google-ai-me

As AIOs take over SERPs, topical authority becomes more critical. This article explains how it works and what signals actually influence visibility.

The post How To Measure Topical Authority [In 2025] appeared first on Search Engine Journal.

https://www.searchenginejournal.com/how-to-measure-topical-authority/547264/

Your customers are searching across ChatGPT, Reddit, Pinterest, and more. Is your brand showing up where it counts?

The post Stop Focusing On Google, It’s Time to Focus On Being Visible appeared first on Search Engine Journal.

https://www.searchenginejournal.com/stop-focusing-on-google-its-time-to-focus-on-bein

PPC is getting pricier and harder to measure. With branded search now key to media effectiveness, this piece outlines how to shift your strategy accordingly.

The post Why Brand Advertising Matters For Paid Media Performance appeared first on Search Engine Journal.

https://www.searchenginejournal.com/why-brand-advertisi

Google's AIO is wiping out mid-funnel user behavior data. Here are effective responses to zero-click SERPs for SEO.

The post 30-Year SEO Pro Shows How To Adapt To Google’s Zero-Click Search appeared first on Search Engine Journal.

https://www.searchenginejournal.com/google-ai-overviews-zero-click-serps/547263/

Google AI Mode rolls out in US Search with Gemini 2.5 integration, AI overviews expand to more languages. + more announcements from I/O.

The post Google Expands AI Features in Search: What You Need to Know appeared first on Search Engine Journal.

https://www.searchenginejournal.com/google-expands-ai-features-in-searc

Google Gemini upgrades include Chrome integration, Live visual tools, and enhanced 2.5 models. Learn how these AI advances could reshape your marketing strategy.

The post Google Gemini Upgrades: New AI Capabilities Announced At I/O appeared first on Search Engine Journal.

https://www.searchenginejournal.com/google-g