
Stay ahead of the competition by focusing on a topic-centered approach that complements the user's search journey. The post How To Dominate SERPs By Focusing On Topics Instead Of Keywords appeared first on Search Engine Journal.
https://www.searchenginejournal.com/dominate-serps-focusing-on-topics-instead-of-keywords/338745/

Creating a Google Business Profile is the first step to local search success. This guide will take you through how to optimize your GBP completely. The post How To Completely Optimize Your Google Business Profile appeared first on Search Engine Journal.
https://www.searchenginejournal.com/local-seo/optimize-google-business-profile/

Yoast WordPress plugin published an apology for a failed update that resulted in serious website problems for publishers The post Yoast WordPress Plugin Update Causes Fatal Errors appeared first on Search Engine Journal.
https://www.searchenginejournal.com/yoast-wordpress-plugin-update-causes-fatal-errors/443217/

SEO experts weigh in on the nine top SEO Key Performance Indicators worthy of consideration for developing your own business KPIs. The post The 9 Most Important SEO KPIs You Should Be Tracking appeared first on Search Engine Journal.
https://www.searchenginejournal.com/tracking-top-seo-kpis/440012/

In a report from Google about how it keeps Maps information reliable, the search company reveals it removed seven million fake business profiles in 2021. The post Google Removed 7 Million Fake Business Profiles In 2021 appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-removed-7-million-fake-business-profiles-in-2021/443156/

Twitter is upgrading the direct message search bar, adding the much requested ability to search for DMs by entering keywords and names. The post Twitter DM Search Lets You Find Messages By Keyword appeared first on Search Engine Journal.
https://www.searchenginejournal.com/twitter-dm-search-lets-you-find-messages-by-keyword/443086/

Are you getting your best content in front of motivated consumers using voice search? Check out these tips designed to help enterprises scale voice optimization. The post Voice Search Optimization At Scale: A Guide For Enterprise Marketers appeared first on Search Engine Journal.
https://www.searchenginejournal.com/voice-search-optimization-guide/437467/

What does it take for content marketing to really resonate with customers and drive sales? Check out these amazing content examples. The post 9 Ecommerce Content Examples To Inspire Your Marketing Campaigns appeared first on Search Engine Journal.
https://www.searchenginejournal.com/ecommerce-content-marketing-examples/312493/

A new language model from Google means a new way of understanding users' search intent. Learn how LaMDA works and prepare for its rollout. The post Google LaMDA: How Language Model For Dialogue Applications Work appeared first on Search Engine Journal.
https://www.searchenginejournal.com/how-google-lamda-works/442064/

Google’s John Mueller answered a question about the difficulties of ranking seasonal products, mentioning how they suspected that structured data might be the reason. John responded with actionable suggestions for how to get seasonal product pages indexed and ranked. Seasonal Product Pages The person asking the question related how their ecommerce client sold seasonal products, such as bakery products specific to various holidays. They related how Google’s structured data requirements resulted i