How Does Google Search Use Synonyms? via @sejournal, @MattGSouthern

Google's Search Advocate John Mueller explains how the search engine uses synonyms and whether there's a human component to it.The post How Does Google Search Use Synonyms? appeared first on Search Engine Journal. https://www.searchenginejournal.com/how-does-google-search-use-synonyms/433700/

Létrehozva 4y | 2022. jan. 18. 4:20:49

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Human-Centered SEO: How To Succeed While Others Struggle With AI via @sejournal, @martinibuster

Machines cannot replace skilled marketers who understand the role of human behavior signals that drive rankings.

The post

2025. júl. 8. 22:10:03 | Search engine journal

Google Adds Forum Rich Results Reporting In Search Console via @sejournal, @MattGSouthern

Google Search Console now shows performance data for Discussion Forum rich results as a distinct search appearance.

The post

2025. júl. 8. 19:40:04 | Search engine journal

How You Can Track Brand Authority For AI Search via @sejournal, @Kevin_Indig

Brand reputation wins in AI search. See how brand authority influences chatbot citations and what you can do to build and measure it effectively.

The post

2025. júl. 8. 15:10:03 | Search engine journal

Human-Centered Marketing: Thought Leadership

What sets true thought leadership apart from other content formats? This excerpt from Human-Centered Marketing by Ashley Faus breaks it down.

The post

2025. júl. 8. 12:40:07 | Search engine journal

Ask A PPC: How To Make Microsoft Advertising Profitable via @sejournal, @navahf

Want better ROI from Microsoft Advertising? In this week's Ask A PPC, Navah Hopkins tackles common frustrations and shows what profitable advertisers do differently.

The post

2025. júl. 8. 12:40:06 | Search engine journal

How To Use New Social Sharing Buttons To Increase Your AI Visibility via @sejournal, @martinibuster

AI share buttons that are easy to configure may help increase a site's exposure in ChatGPT and Google AI Mode.

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2025. júl. 8. 10:30:03 | Search engine journal

Ahrefs Study Finds No Evidence Google Penalizes AI Content via @sejournal, @MattGSouthern

A new Ahrefs study of 600,000 pages finds no correlation between AI content and Google rankings, easing concerns about algorithmic penalties.

The post

2025. júl. 8. 10:30:02 | Search engine journal

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