
See what research says about the reasons why consumers choose a business as their local service provider over its competitors. The post 5 Top Reasons Consumers Choose One Local Business Over Another appeared first on Search Engine Journal.
https://www.searchenginejournal.com/why-local-consumers-choose-reviewinc/439207/

Check out the claims around user search history as a ranking factor and get clarity around the extent to which it impacts results. The post User Search History As A Google Ranking Factor: What You Need To Know appeared first on Search Engine Journal.
https://www.searchenginejournal.com/ranking-factors/user-search-history/
![What’s A Good Google Ads CTR/CPC/CPA In 2022? [STUDY] via @sejournal, @brookeosmundson](https://www.cdn5.niftycent.com/d/k/6/x/5/A/Q/what-s-a-good-google-ads-ctr-cpc-cpa-in-2022-study-via-atsejournal-atbrookeosmundson.webp)
Check out these search advertising benchmarks to help level-set expectations and goals for your PPC campaigns. The post What’s A Good Google Ads CTR/CPC/CPA In 2022? [STUDY] appeared first on Search Engine Journal.
https://www.searchenginejournal.com/data-whats-good-ctr-cpa-conversion-rate-adwords-2018/248947/

Yandex issued a statement warning that debt may cause material adverse effect on ability to keep operating The post Yandex Warns Debt May Affect Ability To Continue Operating appeared first on Search Engine Journal.
https://www.searchenginejournal.com/yandex-warns-debts-may-have-material-adverse-impact/440957/

Lead gen measurement gets easier for marketers with Google's introduction of enhanced conversions for leads. See how they work and benefits of using them. The post Google Ads Has A New Way To Measure Offline Leads appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-ads-enhanced-conversions-leads/440883/

Yandex issued a statement warning of two threats to its continued operations, either of which could cause material adverse effect The post Yandex Warns of Threats To Continued Operations appeared first on Search Engine Journal.
https://www.searchenginejournal.com/yandex-warns-of-threats-to-continued-operations/440957/

See how SEO companies and individuals are supporting colleagues in Ukraine and how you can help, too. The post SEO Community Support For Ukraine & How You Can Help appeared first on Search Engine Journal.
https://www.searchenginejournal.com/seo-support-ukraine/440621/

Lemuel Park shares his career journey to martech co-founder/CTO and what it takes to lead in a data-driven organization as SEO and data science converge. The post Leading In SEO Through The Data Science Revolution: A CTO Q&A appeared first on Search Engine Journal.
https://www.searchenginejournal.com/seo-data-science-cto-interview/439391/

Creating content for financial brands comes with unique regulations and factors including Google's take on E-A-T & YMYL content. These tips can help. The post 7 Content Marketing Tips For Financial Services Brands appeared first on Search Engine Journal.
https://www.searchenginejournal.com/content-marketing-tips-finance/439467/

Google confirms the page experience update finished its rollout to desktop search results. Now it’s time to start assessing the impact. The post Google Page Experience Update – Desktop Rollout Complete appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-page-experience-update-desktop-rollout-complete/440778/