Google Analytics 4 reports can now be further customized with Match Types

Report Filters now support the Match Types 'begins with', 'exactly matches' and 'regrex', giving marketers more control over their reporting.

The post Google Analytics 4 reports can now be further customized with Match Types appeared first on Search Engine Land.

https://searchengineland.com/google-analytics-4-reports-further-customized-match-types-430365