Exploring innovation, automation and transparency in the next marketing era.
The post The secrets behind Performance Max and Google’s Black Box: Decoding the future of digital advertising appeared first on Search Engine Land.
Steer your LinkedIn ad campaigns away from pitfalls. Learn tips for sidestepping B2B targeting, creative and optimization issues.
The post 7 LinkedIn advertising pitfalls: Where your B2B ads setup might stumble appeared first on Search Engine Land.
This carousel search snippet feature seems to be in testing mode in Google Search.
The post Google Search “Mentioned in” search snippet shows other web pages a site is mentioned appeared first on Search Engine Land.
Discover the untapped potential of Google Ads with these lesser-known tools – from dynamic remarketing to seasonality adjustments.
The post 5 hidden areas of Google Ads you probably didn’t know about appeared first on Search Engine Land.
The platform is reversing the decision of former CEO, Jack Dorsey, as part of its "commitment to free speech".
The post X (Twitter) is bringing back political ads appeared first on Search Engine Land.
https://searchengineland.com/x-twitter-bringing-back-political-ads-431320
New survey of enterprise marketers finds 50% spend 4-6 hours and 30% spend 7-9 hours per week writing titles and meta descriptions.
The post 85% of titles feature keywords in Positions 1-5 of Google appeared first on Search Engine Land.
https://searchengineland.com/titles-meta-descriptions-ranking-research-431310
The tech problem is preventing Discovery ads from being served on Google properties such as Gmail.
The post Google Ads fixing Discovery campaign technical issue appeared first on Search Engine Land.
https://searchengineland.com/google-ads-fixing-discovery-campaign-technical-issue-431312
Learn how to distribute SEO responsibilities, use AI to increase productivity, build internal SEO expertise and more.
The post 30 ways enterprise organizations can grow SEO with limited resources appeared first on Search Engine Land.
https://searchengineland.com/enterprise-organizations-grow-seo-limited-resou
YouTube is now the number one platform for teens, with almost eight in 10 using it to stream video content.
The post Majority of Gen Z teens watch YouTube ads – almost half can recall campaigns appeared first on Search Engine Land.
https://searchengineland.com/gen-z-teens-youtube-ads-recall-431301
Developers using v12 need to migrate to a newer version to ensure API access is unaffected.
The post Last call for Google Ads API v12 appeared first on Search Engine Land.
https://searchengineland.com/google-ads-api-v12-sunset-431291