The latest Roku Ultra drops to $69 for Prime Day

The newest Roku Ultra streaming device is on sale for $69 as part of the Amazon Prime Day festivities. That's over 30 percent off and a record-low price, as it usually costs $100.

The Roku Ultra made our list of the best streaming devices. It can play content in 4K, which is always nice, and supports HDR10/10+ streaming. There's a USB port for personal files and the device allows for voice control via Alexa, Google Home and Roku Smart Home.

It also ships with a newly-designed remote that we found to be extremely useful. It features an always-on microphone, which makes it easy to find when lost beneath a couch cushion. There's also a backlight for controlling stuff in the dark. It recharges via USB-C, so there's no need to hoard batteries.

During our time with this device, we were impressed with the image quality and the speed. It even automatically recommended that we change settings on the TV to take advantage of 4K content, which is not something every streaming player does.

The only downside is that the UI is better at organizing free content than paid streaming apps. This means it's incredibly easy to search free content providers like Tubi and the brand’s own Roku Channel, but slightly clunkier to find stuff on, say, Disney+.

This article originally appeared on Engadget at https://www.engadget.com/deals/the-latest-roku-ultra-drops-to-69-for-prime-day-152652572.html?src=rss https://www.engadget.com/deals/the-latest-roku-ultra-drops-to-69-for-prime-day-152652572.html?src=rss
Created 2mo | Jul 7, 2025, 4:30:46 PM


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