With the 2025 NFL season only nine days away, YouTube is adding a new way to pay for Sunday Ticket. You can now get the service on a month-to-month basis.
Your cost will depend on a few factors. If you're new to Sunday Ticket, you'll pay $85 monthly (up to four payments). For returning subscribers, your fee will vary depending on whether you're subscribed to YouTube TV. If you are, Sunday Ticket will cost $115 per month. If you don't have YouTube TV, you'll pay a whopping monthly fee of $145. That's over half of the full-season cost of $276.
YouTube scored the rights to Sunday Ticket in 2022. Google reportedly agreed to pay $2.5 billion annually in the deal, which runs through the 2029 season.
The announcement comes amid a backdrop of uncertainty. YouTube TV and Fox have yet to reach a renewal content deal, and there's no guarantee they will. "Fox is asking for payments that are far higher than what partners with comparable content offerings receive," YouTube warned on Monday.
If the two sides can't come to an agreement by 5PM ET on August 27, Fox channels will be removed from the platform. That includes Fox Sports, which splits Sunday afternoon NFL broadcast duties with CBS. However, the league told NBC Sports on Tuesday that Sunday Ticket games wouldn't be affected by a potential blackout.
The NFL season kicks off on Thursday, Sept. 4, as the Cowboys take on the Super Bowl champion Eagles on NBC and Peacock. As previously announced, the first Friday game of the season will stream for free on YouTube. In that Sept. 5 matchup, the Chargers will play the Chiefs in São Paulo, Brazil.
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