Is Your Conversion Data Misleading You? 7 Common Google Ads Tracking Issues

Faulty conversion tracking can tank PPC campaigns. Here's how to fix the seven most common Google Ads tracking issues hurting your performance.

The post Is Your Conversion Data Misleading You? 7 Common Google Ads Tracking Issues appeared first on Search Engine Journal.

https://www.searchenginejournal.com/is

Study: Google AI Mode Shows 91% URL Change Across Repeat Searches via @sejournal, @MattGSouthern

A study finds Google’s AI Mode returns different URLs 91% of the time for the same query, offering insight into how sources are chosen.

The post Study: Google AI Mode Shows 91% URL Change Across Repeat Searches appeared first on Search Engine Journal.

https://www.searchenginejournal.com/study-google-ai-mo

Google’s John Mueller: Core Updates Build On Long-Term Data via @sejournal, @MattGSouthern

Google says core updates rely on long-term patterns, not recent link spam. Should you disavow? Here's what John Mueller told SEO professionals.

The post Google’s John Mueller: Core Updates Build On Long-Term Data appeared first on Search Engine Journal.

https://www.searchenginejournal.com/googles-john-mueller-co

Keywords Are Dead, But The Keyword Universe Isn’t via @sejournal, @Kevin_Indig

In this week's Growth Memo, Kevin Indig shows how to build a scalable keyword universe that adapts to AI-driven search intent and content priorities.

The post Keywords Are Dead, But The Keyword Universe Isn’t appeared first on Search Engine Journal.

https://www.searchenginejournal.com/keywords-are-dead-but-the-keyword-universe-

Ask An SEO: How Can I Turn Low-Converting Traffic Into High-Value Sessions? via @sejournal, @kevgibbo

You’ve got traffic but no checkout action. These CRO insights from Kevin Gibbons help you turn clicks into customers without overhauling your entire site.

The post Ask An SEO: How Can I Turn Low-Converting Traffic Into High-Value Sessions? appeared first on Search Engine Journal.

https://www.searchenginej


Chercher