Plus, you can now pull Discover and Google News traffic data into Data Studio using the Search Console connector.
Please visit Search Engine Land for the full article.
https://searchengineland.com/search-traffic-monitoring-dashboard-google-data-studio-383296
Maximize Lift used details input by advertisers about their brands and products to generate content to be used in Brand Lift surveys.
Please visit Search Engine Land for the full article.
https://searchengineland.com/youtube-to-drop-maximize-lift-bidding-383272
About 70% of the 250 marketers we polled said they planned to switch and will handle the migration internally.
Please visit Search Engine Land for the full article.
https://searchengineland.com/most-plan-to-tough-out-the-switch-to-google-analytics-4-383276
Take the time to review your communication plan to keep your projects on track and your clients happy.
Please visit Search Engine Land for the full article.
https://searchengineland.com/keep-seo-clients-engaged-communication-touchpoints-383255
What do users actually do on your site? This integration will help you identify areas to improve and optimize for a better user experience.
Please visit Search Engine Land for the full article.
https://searchengineland.com/aioseo-microsoft-clarity-integration-383261
Google Docs can automatically generate content summaries. But can it help you write a great meta description?
Please visit Search Engine Land for the full article.
https://searchengineland.com/google-docs-can-write-your-meta-descriptions-383257
Content may still be king, but you need the right approach, strategy and talent. Let’s clear up some common myths about content strategy.
Please visit Search Engine Land for the full article.
Writing compelling ad copy can be challenging, but there are many automated processes that can help. In a recent webinar, Ashley Fletcher shows how to write copy that thrives in a Smart Bidding world.
Please visit Search Engine Land for the full article.
https://searchengineland.com/how-to-write-compelling-ad-copy-for-a-smart-bidding-landscape-383143
These tactics will result in fewer recommendations, less views and limited ranking. Learn how to avoid what Facebook considers watchbait.
Please visit Search Engine Land for the full article.
Many brands already know TikTok drives sales. TikTok search ads could help attract qualified traffic (and get valuable keyword data).
Please visit Search Engine Land for the full article.