Facebook Launches Marketing Analytics Certificate Program via @sejournal, @MattGSouthern

Facebook is adding to its library of certificate programs with the launch of the six-course Marketing Analytics Professional Certification.The post Facebook Launches Marketing Analytics Certificate Program appeared first on Search Engine Journal. https://www.searchenginejournal.com/facebook-launches-marketing-analytics-certificate-program/425601/

Creato 4y | 2 nov 2021, 01:20:39

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Google’s Updated Raters Guidelines Target Fake EEAT Content via @sejournal, @martinibuster

Google has expanded its Quality Rater Guidelines to help identify more deceptive SEO tactics and misleading web content

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5 mag 2025, 21:10:03 | Search engine journal

Google’s Walled Garden: Users Make 10 Clicks Before Leaving via @sejournal, @MattGSouthern

A study analyzing Google vs ChatGPT traffic finds Google keeps users on its site longer, but sends the most traffic overall.

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5 mag 2025, 21:10:02 | Search engine journal

Breaking Into New Markets With PPC: Key Considerations

PPC helps brands expand into new markets, but real success depends on everything around it, from measurement and localization to trust, cultural differences, and more.

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5 mag 2025, 14:10:04 | Search engine journal

Google Shares Insight About Time-Based Search Operators via @sejournal, @martinibuster

Google’s “before:” and “after:” operators let you filter by date, but they're still in beta

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5 mag 2025, 11:40:05 | Search engine journal

B2B Buyer Behavior Has Changed: Proven Strategies For Sustainable Relationships via @sejournal, @alexanderkesler

Get B2B buying groups talking with this new playbook: persona building, buyer-led content, continuous optimization, and empowering sales teams to nurture buyer relationships.

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5 mag 2025, 11:40:04 | Search engine journal

The 8 Most Important PPC KPIs You Should Be Tracking via @sejournal, @brookeosmundson

Discover the essential PPC KPIs, beyond CTR and CPC, to measure profit, incrementality, and real business impact from your paid media.

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5 mag 2025, 02:30:03 | Search engine journal

Server-Side vs. Client-Side Rendering: What Google Recommends via @sejournal, @MattGSouthern

Google's Martin Splitt shares key JavaScript rendering insights. He discusses AI crawlers, SSR vs. CSR, and the impact of structured data.

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2 mag 2025, 18:50:02 | Search engine journal

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