Millennials were told the 2008 recession was a “once in a generation” economic crisis. Almost two decades later, déjà vu has struck.
While the U.S. market rose following President Trump’s decision to pause global tariffs on most countries—and global banks reset their recession risk assessments—lingering fears of economic collapse are driving millennials to TikTok, where they’re passing down survival tips to Gen Z.
“We don’t panic during recessions, we prepare for them,” content creator and marketer Itzett Romero said on TikTok. “Listen to your millennial friends.”
Romero advised her 70,000 followers to “make alliances” by sharing the cost of subscriptions and bulk grocery items with friends and neighbors.
“Cannot stress buying bulk and buying EARLY,” a user commented on Romero’s video. “You don’t want to be in the store when everyone is panicking.”
In a separate video, TikTok user @yaptrapped, who graduated college in 2011, also emphasized sharing. “Make friends because you can share a lot,” she said. “We survived a long time like that.”
@yaptrapped Just my thoughts. #recession #millennial
♬ original sound – yaptrapped
Financial advice was also widely shared across various videos. In one video, TikTok creator Rach to Riches advised that people “Build up your emergency fund, you should have three to six months of living expenses saved.”
Separately, Saprina Danise, a creator focused on personal finance, said she will scale back her retirement contributions. “Anything above my minimal contribution I am diverting into my emergency fund for the foreseeable future,” she said in a video.
@moneywithsaprina Replying to @FAM_embroidery here’s what I’m doing with my money right now
♬ Avoid Copyright – Wolf
Other popular tips offered budget-friendly recipes and grocery shopping strategies. Advice included checking your fridge before heading to the store, meal-prepping with what’s already in the pantry, buying meat in bulk to freeze, stocking up on shelf-stable goods like canned tuna, and cooking from scratch using dry ingredients like beans.
Other millennial creators took a separate approach, simply sharing a glimpse of what life during 2008 looked like. “Working crappy retail jobs, making just barely above minimum wage, living at home with my parents,” user @sellingnwa shared on her TikTok. “On the weekends I was putting on business casual outfits and going to house parties.” She explained how jungle juice—a cheap liquor concoction—was served with no food.
@sellingnwa 2008… what a time to be alive #recession #2008recession #millennial
♬ original sound – 📚Stephanie📚
One user commented on that video saying that millennials “know how to party on a budget.”
“You wan’t to know how to survive a recession,” another user commented. She offered a quick response in the description, “Cheap booze, that’s how.”
Accedi per aggiungere un commento
Altri post in questo gruppo
Big U.S. banks are holding internal discussions about expanding into cryptocurrencies as they get stronger endorsements from regulators, but initial steps will be tentative, centering on pilot pro
I can tell you the exact moment when a new browser called Deta Surf clicked for me.
I was getting a demo from Deta cofounder Max Eusterbrock, and he showed me how
Two romantasy authors have publicly defended their use of artificial intelligence after being caught with AI-generated prompts left in their published works. While their readers are far from impre
After back-to-back explosions, SpaceX launched its
Chris Rogers, Instacart’s current chief business officer, is taking over as the delivery giant’s next CEO, the company announced on Wednesday.
Rogers, who has worked at Insta
As the global migrant crisis continues to dominate our airwaves, Welcome.US has triggered a dramatic impact on U.S. immigration, resettling 800,000 refugees across all 50 states. The organization’
