Meta says it's cracking down on Facebook creators who steal content

Meta is going after creators who rip off other users' content as part of a broader effort to fix Facebook's feed. In its latest update, the company laid out new steps it's taking to penalize accounts that lift work from others.

In a blog post for creators, Meta says that accounts that "repeatedly" and "improperly" reuse other accounts' text posts, photos or videos will have their pages demonetized "for a period of time." Meta willa also throttle all of their posts, not just the ones with the offending content. The company notes that the change is meant to target "repeated reposting of content from other creators without permission or meaningful enhancements" and not content like reaction videos.

Meta has previously taken similar steps to reward original content on Instagram, where the company has actively replaced reposted Reels with the original clip. The company now says it's looking into a similar move on Facebook by adding a link to the original video when it detects a duplicate.

Meta going after creators who steal content.
Meta

The latest crackdown comes as Meta says it's trying to reduce the amount of spammy and other undesirable posts in Facebook's feed. Earlier this year, the company said it would demonetize creators who share posts with spammy captions and go after creators that manipulate engagement on the platform. In its newest update, Meta shared that since the start of the year it penalized more than 500,000 accounts that engaged in such tactics, "applying measures ranging from demoting their comments and reducing the distribution of their content to preventing these accounts from monetizing." The company has also removed more than 10 million profiles it says impersonated "large content producers."

Additionally, Meta is rolling out new in-app insights it says can help realtors understand issues affecting their reach or monetization status. The new dashboard will highlight potential problems, like unoriginal content or spammy captions, as well as issues affecting monetization.

This article originally appeared on Engadget at https://www.engadget.com/social-media/meta-says-its-cracking-down-on-facebook-creators-who-steal-content-203713569.html?src=rss https://www.engadget.com/social-media/meta-says-its-cracking-down-on-facebook-creators-who-steal-content-203713569.html?src=rss
Creato 3h | 14 lug 2025, 22:20:20


Accedi per aggiungere un commento

Altri post in questo gruppo

Never fear, reaction videos are still allowed under YouTube's new 'inauthentic content' policy

YouTube has clarified its rules about repetitious content and your favorite reaction video channel won't be impacted. Earlier this month, the platform said it would be changing its rules for moneti

15 lug 2025, 00:40:12 | Engadget
Claude AI now integrates with Canva

Anthropic's Claude can now create and edit designs with visual studio Canva from within an AI chat. This integration is powered by a Canva server that uses Anthropic's Model Context Protocol, or MC

14 lug 2025, 22:20:21 | Engadget
TikTok owner ByteDance is reportedly building its own mixed reality goggles

ByteDance, the parent company of TikTok, is reportedly working on mixed reality goggles,

14 lug 2025, 22:20:19 | Engadget
Meta announces huge new data centers, but they could gobble up millions of gallons of water per day

Meta is building several gigawatt-sized data centers to power AI,

14 lug 2025, 20:10:13 | Engadget
Best Buy is restocking the Nintendo Switch 2 on July 17

If you've been hunting high and low for a Nintendo Swi

14 lug 2025, 20:10:12 | Engadget
Google adds featured notebooks on selected topics to NotebookLM

Google is adding what it calls

14 lug 2025, 20:10:11 | Engadget
US government is giving leading AI companies a bunch of cash for military applications

The US Chief Digital and Artificial Intelligence Office (CDAO)

14 lug 2025, 20:10:10 | Engadget