Search Engine Land

Plus why you should pause your ads (for science)

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/LhEfGD58d-I/seo-testing-for-continuous-improvement-fridays-daily-brief-374498

Google said it went from using your HTML title tag 80% of the time to 87% of the time in the past couple of weeks.

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http://feeds.searchengineland.com/~r/searchengineland/~3/a62aSlhWodc/google-explains-why-it-made-the-title-change-to-the-search-results-374501

Forecasting, documenting and analyzing your content initiatives can help grow your brand’s visibility and your skills as an SEO.

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http://feeds.searchengineland.com/~r/searchengineland/~3/ctq2FaggyY8/how-to-test-your-content-site-strategy-for-continued-improvement-374471

Plus, Reddit makes good on its advertising features promise

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http://feeds.searchengineland.com/~r/searchengineland/~3/sNDNpPt7_po/more-google-ads-campaign-changes-this-month-thursdays-daily-brief-374460

The new Display campaign type will have the same controls that standard Display campaigns currently offer.

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http://feeds.searchengineland.com/~r/searchengineland/~3/wuk6XI7CtUQ/google-ads-will-combine-smart-and-standard-display-campaigns-374449

Plus more on Google search-related changes that you may have missed.

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http://feeds.searchengineland.com/~r/searchengineland/~3/uNHj_jt3iGQ/new-technology-from-apple-wednesdays-daily-brief-374417

Your $199 virtual pass unlocks four new tracks programmed by the Search Engine Land experts, tactic-rich sessions led by some of the smartest search marketers on the planet, and much, much more.

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http://feeds.searchengineland.com/~r/searchengineland/~3/6WNrLq8qkHQ/exclusive-agenda-preview-whats-next-in-search-marketing-374419

And, California’s challenge to Amazon’s labor algorithms carries potential ramifications for merchants.

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http://feeds.searchengineland.com/~r/searchengineland/~3/wCFPCioNk-s/your-communications-shouldnt-feel-like-marketing-tuesdays-daily-brief-374396

Starting on September 15, 2021, Google said it will begin to enforce the requirement of products having unique product identifiers in the merchant feeds for free listings.

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http://feeds.searchengineland.com/~r/searchengineland/~3/0moT6ZkEBoA/google-to-enforce-unique-product-identifiers-on-free-merchant-listings-374406

Plus, how to drive the funnel through content marketing and link building

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http://feeds.searchengineland.com/~r/searchengineland/~3/PwECKwXe5gA/new-automation-in-facebook-ads-mondays-daily-brief-374388