Search engine journal

Stay ahead in the ever-evolving world of PPC advertising. Explore strategies to improve campaign performance and adapt to new industry trends.

The post 9 Proven Ways To Improve Your PPC Campaign Performance appeared first on Search Engine Journal.

https://www.searchenginejournal.com/proven-ways-to-improve-your-ppc-campaign

Uncover the secret to achieving brand supremacy through a balanced approach to brand and performance marketing. Explore tactics that challenge traditional marketing norms.

The post How To Balance Performance And Brand Marketing appeared first on Search Engine Journal.

https://www.searchenginejournal.com/how-to-balance-performanc

Google plans to add "Deep Research" to Gemini, sourcing information from multiple webpages. Launch expected soon, but details remain unclear.

The post Google’s Gemini To Gain ‘Deep Research’ Feature appeared first on Search Engine Journal.

https://www.searchenginejournal.com/googles-gemini-to-gain-deep-research-f

Study reveals gap between ChatGPT's training data and real-world uses, highlighting need for careful AI implementation in content strategies.

The post ChatGPT Study Finds Training Data Doesn’t Match Real-World Use appeared first on Search Engine Journal.

https://www.searchenginejournal.com/chatgpt-study-find

Download our ebook to uncover the latest trends and challenges in SEO. Gain valuable insights into what SEO professionals are facing in 2025.

The post State Of SEO Report: Top Insights For 2025 Success appeared first on Search Engine Journal.

https://www.searchenginejournal.com/state-of-seo-report-2025/523463/

Understanding the implications of the monopoly ruling against Google. Discover the potential effects on SEO and the online advertising landscape.

The post Monopoly: A Ruling Against Google Could Benefit The Open Web appeared first on Search Engine Journal.

https://www.searchenginejournal.com/monopoly-ruling-against-go

Discover the challenges and solutions for conversion tracking in enterprise SEO. From securing permissions to reporting, we've got you covered.

The post Conversion Tracking & Reporting For Enterprise Accounts: Avoid Common Pitfalls appeared first on Search Engine Journal.

https://www.searchenginejour

Google halts AdSense monetization in Russia, impacting publishers and and further isolating Russia's digital economy amid ongoing geopolitical tensions.

The post Google Halts AdSense Monetization For Russia-Based Publishers appeared first on Search Engine Journal.

https://www.searchenginejournal.com/google-halts-a

Join our next webinar on August 21 and learn strategies that can help you make the most of your existing ecommerce site.

The post Maximize Your Organic Traffic for Enterprise Ecommerce Sites appeared first on Search Engine Journal.

https://www.searchenginejournal.com/maximize-your-organic-traffic-enterprise-ecommerce-s

Google's AI search overviews favor YouTube and LinkedIn, shorten content, and mostly link to top organic results, a new study reveals.

The post Google’s AI Overviews Ditch Reddit, Embrace YouTube [Study] appeared first on Search Engine Journal.

https://www.searchenginejournal.com/googles-ai-overviews-ditch-reddit-