Yelp Audiences allows advertisers to reach Yelp users off the platform

Targeting is based on the user’s purchase intent on Yelp and ads do not have to lead back to Yelp’s platform.

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http://feeds.searchengineland.com/~r/searchengineland/~3/dMTfymhvlvc/yelp-audiences-allows-advertisers-to-reach-yelp-users-off-the-platform-350437