Google is reportedly planning to unveil a Pinterest alternative at I/O 2025

Google is set to debut a new feature that The Information describes as "Pinterest-like" at its annual I/O developer conference next week. It reportedly shows users image results, based on their queries, that can give them ideas for fashion and interior design. Users can then save the images in different folders of their choice if they want to keep them separated based on certain themes. While The Information has likened it to Pinterest, it could be more similar to Cosmos, which is a more pared-down version of the idea. Cosmos lets users curate anything they saved from the web into clusters, which they can then share with other people. 

As the publication has noted, Google might be debuting a Pinterest competitor in order to secure its ads revenue from commercial queries. Google has been losing searches in homework and math from ChatGPT, a company executive told the court during a hearing related to a previous court decision that the company maintains an illegal monopoly in search. While those queries don't typically generate ads revenue, Google knows that it's inevitable for the company lose earnings from ads for commercial inquiries. Giving users a more interesting way to get search results that an AI couldn't provide through a new feature or a new product could help Google retain revenue from advertisements. 

In addition to the Pinterest-like competitor, Google could also introduce a "software development lifecycle agent" that could help software engineers identify bugs or flag security vulnerabilities while they're developing programs. It could also demonstrate the voice-powered integration of the Gemini AI chatbot into its Android XR glasses and headset. Previous clues point to Google launching the integration of Gemini Live inside the Chrome desktop browser, as well.