Google: Invalid Ad Traffic From Deceptive Serving Down 40% via @sejournal, @MattGSouthern

Google cites a 40% drop in invalid ad traffic from deceptive serving, helping protect budgets and keep billing clean for advertisers.

The post Google: Invalid Ad Traffic From Deceptive Serving Down 40% appeared first on Search Engine Journal.

https://www.searchenginejournal.com/google-invalid-ad-traffic-from-deceptive-serving-down-40/553563/

Creată 3d | 12 aug. 2025, 23:30:04


Autentifică-te pentru a adăuga comentarii

Alte posturi din acest grup

Local SEO Best Practices Aren’t Universal: Yext Study via @sejournal, @MattGSouthern

A study of 8.7M Google results finds review engagement correlates strongest with Local Pack visibility, with tactics varying by industry.

The post

15 aug. 2025, 23:20:05 | Search engine journal
AI-Powered Search: Adapting Your SEO Strategy via @sejournal, @wburton27

Ranking today takes more than keywords. Here's how to create AI-friendly, user-focused content that keeps your brand visible in today’s evolving search ecosystem.

The post

15 aug. 2025, 14:10:04 | Search engine journal
Googlebot Crawl Slump? Mueller Points To Server Errors via @sejournal, @MattGSouthern

A Reddit thread about a sharp crawl drop prompted guidance from Google’s John Mueller. Here’s how to diagnose the cause.

The post

15 aug. 2025, 14:10:03 | Search engine journal
ChatGPT-5 Now Connects To Gmail, Calendar, And Contacts via @sejournal, @martinibuster

OpenAI announced ChatGPT-5 Google Apps connectors for Gmail, Calendar, and Contacts for Plus users

The post

14 aug. 2025, 21:50:02 | Search engine journal
Google Brings AI Trip-Finding To Google Flights via @sejournal, @MattGSouthern

Google adds an AI “Flight Deals” tool to Google Flights, part of a broader push into vertical, conversational search experiences.

The post

14 aug. 2025, 19:30:04 | Search engine journal
Multimodal Search Is Reshaping The Funnel For SEOs And Marketers via @sejournal, @TaylorDanRW

Multimodal search blends AI, social, and visual discovery. Here’s how marketers can connect with audiences on journeys we can’t always measure.

The post

14 aug. 2025, 14:50:05 | Search engine journal
The Verifier Layer: Why SEO Automation Still Needs Human Judgment via @sejournal, @DuaneForrester

Content automation is growing fast, and so is legal risk. Universal verifiers may be the next step toward trust in AI-driven SEO.

The post

14 aug. 2025, 14:50:04 | Search engine journal