Search engine journal

ROAS is simple to calculate, but powerful when used right. Here’s how it fits into budgeting, bidding, and business outcomes.

The post How To Calculate Your ROAS & Ways To Use It appeared first on Search Engine Journal.

https://www.searchenginejournal.com/how-to-calculate-your-roas/546290/

Google’s John Mueller explains what site owners should expect after implementing SEO changes.

The post Google Explains How Long It Takes For SEO To Work appeared first on Search Engine Journal.

https://www.searchenginejournal.com/google-explains-how-long-it-takes-for-seo-to-work/550899/

OpenAI has added Shopify to ChatGPT’s shopping search as a third-party data source.

The post OpenAI Quietly Adds Shopify As A Shopping Search Partner appeared first on Search Engine Journal.

https://www.searchenginejournal.com/openai-quietly-adds-shopify-as-a-shopping-search-partner/550884/

TikTok has denied a Reuters report claiming it's building a standalone U.S. app with a separate algorithm.

The post TikTok Denies Report Claiming It’s Building a Standalone US App appeared first on Search Engine Journal.

https://www.searchenginejournal.com/tiktok-denies-report-claiming-its-building-a-standalone-u

Join us as we walk you through early best practices, from re-examining your page structure to understanding how crawlers still influence visibility.

The post Is Your SEO Strategy Built for the AI Era? [Webinar] appeared first on Search Engine Journal.

https://www.searchenginejournal.com/seo-strategy-built-for-ai-era/550699/

What makes a great SEO hire in today's market? Helen Pollitt covers which skills count and where AI fits on this week’s Ask An SEO.

The post Ask An SEO: Should I Hire Candidates Who Can Use AI Tools Or Have Traditional Skills? appeared first on Search Engine Journal.

https://www.searchenginejournal.c

Katie Morton sits down with Kevin Indig to discuss what AI Overviews research reveals about clicks, trust, and evolving SEO strategy.

The post Kevin Indig: SEO Has Changed Forever. What Marketers Need To Know Now appeared first on Search Engine Journal.

https://www.searchenginejournal.com/what-ai-overviews-mean-for-search-seo

Content that delivers a meaningful experience with these 7 factors is more likely to earn links, shares, and higher rankings.

The post Google’s Quality Rankings May Rely On These Content Signals appeared first on Search Engine Journal.

https://www.searchenginejournal.com/googles-quality-rankings-may-rely-on-the

OpenAI and Perplexity are set to enter the 30-year browser war against Google Chrome.

The post OpenAI And Perplexity Set To Battle Google For Browser Dominance appeared first on Search Engine Journal.

https://www.searchenginejournal.com/openai-and-perplexity-set-to-battle-google-for-browser-dominance/550825/

As AI reshapes buying behavior, marketers need smarter insights. Here’s how to keep up.

The post How Enterprise Search And AI Intelligence Reveal Market Pulse appeared first on Search Engine Journal.

https://www.searchenginejournal.com/enterprise-seo-business-intelligence/397924/