Ebru Şallı Loves Koton Sports | A tie-dye cropped sports sweatshirt. | This product contains Better Cotton Initiative (BCI)* cotton. *BCI, (The Better Cotton Initiative) is a non-profit program created to help millions of farmers around the world produce healthier cotton. With the pride of being the first brand to become a BCI member in Turkey, Koton supports the implementation of sustainable agriculture principles in cotton production.