Google Updates Keyword Matching Processes for Phrase & Broad Match via @sejournal, @hoffman8

Google Ads has announced updates to the way that queries are matched to keywords. Here's what advertisers need to know!The post Google Updates Keyword Matching Processes for Phrase & Broad Match appeared first on Search Engine Journal. https://www.searchenginejournal.com/google-updates-keyword-matching-processes-for-phrase-broad-match/420849/

Created 4y | Sep 23, 2021, 7:21:36 PM

Other posts in this group

How To Create An SEO Roadmap That Actually Drives Results via @sejournal, @coreydmorris

Too many teams chase SEO wins without direction. Learn how to create a roadmap grounded in strategy, aligned goals, and realistic execution timelines.

The post

Jun 2, 2025, 12:10:03 PM | Search engine journal

How CMOs Can Use Conversion Tracking & Attribution For Smarter Paid Media Strategy via @sejournal, @MenachemAni

Marketing leaders can use this approach to better understand performance metrics, reduce wasted spend, and improve how budget is distributed across channels.

The post

Jun 2, 2025, 12:10:03 PM | Search engine journal

How To Use LLMs For 301 Redirects At Scale via @sejournal, @vahandev

Discover strategies for implementing 301 redirects at scale LLMs to maintain site integrity and optimize crawl budget.

The post

May 30, 2025, 2:30:05 PM | Search engine journal

Reddit Karma In 2025: Why It Matters More Than Ever via @sejournal, @brentcsutoras

Reddit karma now shapes access, trust, and reach, especially for brands. It’s more than a score. It’s the new currency of platform credibility.

The post

May 30, 2025, 12:10:06 PM | Search engine journal

Google Lens Integration For YouTube Shorts: Search Within Videos via @sejournal, @MattGSouthern

Google Lens integration brings visual search to YouTube Shorts. Here's how it works, along with important rules marketers need to know.

The post

May 30, 2025, 5:20:02 AM | Search engine journal

Google: Database Speed Beats Page Count For Crawl Budget via @sejournal, @MattGSouthern

Google reveals database speed matters more than page count for crawl budget. Sites under 1M pages remain safe.

The post

May 29, 2025, 7:50:05 PM | Search engine journal

Google’s Gary Illyes Warns AI Agents Will Create Web Congestion via @sejournal, @MattGSouthern

Google's Gary Illyes suggests that AI-driven bots could overwhelm websites, offering a unique perspective that crawling isn't the primary issue.

The post

May 29, 2025, 5:40:03 PM | Search engine journal

Tomas_r2