Google on Penguin algorithm; aims to ignore spammy links but can lead to distrusting your site

Maybe it is best to avoid link building and built a site that naturally gains links?

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/U8UDYa8YqWs/google-on-penguin-algorithm-aims-to-ignore-spammy-links-but-can-lead-to-distrusting-your-site-375655