PPC 2021 in review: Privacy and automation force advertisers to adapt

From the deprecation of broad match modified keywords to FLoC to RSAs becoming the default, PPC professionals dealt with a lot of change in 2021.

Please visit Search Engine Land for the full article.

https://searchengineland.com/ppc-2021-in-review-privacy-and-automation-force-advertisers-to-adapt-377960

Created 4y | Dec 23, 2021, 9:20:30 PM


Login to add comment