Search Engine Land

Google releases URL Inspection Tool API

You can now programmatically access the data you’d request from the URL Inspection Tool within Google Search Console.

Please visit Search Engine Land for the full article.

https://searchengineland.com/google-releases-url-inspection-tool-api-379530

Google merges its SafeSearch help information into a single new document

Google expanded the document to explain how SafeSearch works, added some troubleshooting but the overall guidance has not changed.

Please visit Search Engine Land for the full article.

https://searchengineland.com/google-merges-its-safesearch-help-information-into-a-single-new-document-379524

‘Untitled’ search results sending users to spam sites, Google ‘working on it’

There are multiple reports about ‘Untitled’ title tags appearing in Google’s search results that redirect users to spam sites.

Please visit Search Engine Land for the full article.

https://searchengineland.com/untitled-google-search-results-spam-379517

Messy SEO Part 6: Pillar pages and topic clusters

In Part 6 of our series, we detail the process behind crafting pillar pages for MarTech to better organize our topical coverage.

Please visit Search Engine Land for the full article.

https://searchengineland.com/messy-seo-part-6-pillar-pages-and-topic-clusters-379169

Google allows ads for sports betting in Louisiana

Advertisers must be state-licensed and certified by Google to run gambling ads.

Please visit Search Engine Land for the full article.

https://searchengineland.com/google-allows-ads-for-sports-betting-in-louisiana-379462

WordPress 5.9 launches with full site editing

WordPress makes enhancements to the block editor and stretches no code capabilities in this new release.

Please visit Search Engine Land for the full article.

https://searchengineland.com/wordpress-59-full-site-editing-379431

New Google mobile search feature: People Search Next

See what Google’s new search feature looks like when you do ‘near me’ searches on mobile.

Please visit Search Engine Land for the full article.

https://searchengineland.com/google-people-search-next-mobile-search-feature-379370

Google Search Console logging issue may cause drop in image search performance data

The issue started on January 24 and is still ongoing, so please note this in your reports.

Please visit Search Engine Land for the full article.

https://searchengineland.com/google-search-console-logging-issue-may-cause-drop-in-image-search-performance-data-379417

How to win with PPC in a dataless world

There’s less data available for PPC marketers, but that doesn’t mean it’s less actionable. At SMX Next, Sam Tomlinson shows how marketers can make the most of the data they have.

Please visit Search Engine Land for the full article.

https://searchengineland.com/how-to-win-with-ppc-in-a-dataless-world-379306

Twitter launches Site Visit Optimization goal and Aggregated Measurement for campaigns aimed at driving site traffic

Site Visit Optimization may offer more efficiency, while Aggregated Measurement could improve attribution.

Please visit Search Engine Land for the full article.

https://searchengineland.com/twitter-launches-site-visit-optimization-goal-aggregated-measurement-379341


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