Search Engine Land

An SEO’s guide to understanding large language models

Here's what SEOs need to know about large language models, natural language processing and everything in between.

The post An SEO’s guide to understanding large language models appeared first on Search Engine Land.

https://searchengineland.com/seo-guide-large-language-model-413227

Microsoft’s new way to monetize AI chat

Microsoft's AI-powered Bing launched in February and already has over half a billion chats and over 100 million daily active users.

The post Microsoft’s new way to monetize AI chat appeared first on Search Engine Land.

https://searchengineland.com/microsofts-new-way-to-monetize-ai-chat-408002

Your guide to Google Ads keyword terminology

Improve your PPC targeting strategy by understanding the differences in keyword terminology and match type functionality.

The post Your guide to Google Ads keyword terminology appeared first on Search Engine Land.

https://searchengineland.com/your-guide-to-google-ads-keyword-terminology-409581

Google Search to become more “visual, snackable, personal, and human”

With Google I/O around the corner, we are all expecting big news from Google on how Google Search will change - here are some reported leaks on that news.

The post Google Search to become more “visual, snackable, personal, and human” appeared first on Search Engine Land.

https://searc

Top 10 SEO benefits of building a brand that people trust

To grow your business, brand building and SEO must go hand in hand. Here's what you'll stand to gain when you double down on both.

The post Top 10 SEO benefits of building a brand that people trust appeared first on Search Engine Land.

https://searchengineland.com/seo-benefits-building-brand-trust-408143

How to turn polls and surveys into great content

Here's why you should use polls and surveys to inform content creation and how to turn audience responses into valuable content pieces.

The post How to turn polls and surveys into great content appeared first on Search Engine Land.

https://searchengineland.com/polls-survey-great-content-407960

AI in search: Insights from Bing’s Fabrice Canel

Microsoft veteran Fabrice Canel offers insights into the state of AI in search and the integration of chat experiences in the new Bing.

The post AI in search: Insights from Bing’s Fabrice Canel appeared first on Search Engine Land.

https://searchengineland.com/ai-search-bing-fabrice-canel-406520


Search