
While backlinks' importance to Google has waned over the years, earning natural links through high-quality content still helps with SEO.
The post How much will backlinks matter in 2023? appeared first on Search Engine Land.
https://searchengineland.com/how-much-will-backlinks-matter-392493

Google's revamped Partners program, plus: Bing again denies copying Google results, YouTube using Amazon's algorithm and more.
The post This day in search marketing history: February 2 appeared first on Search Engine Land.
https://searchengineland.com/search-marketing-history-february-2-392580

Tune in for templates and examples you can use to set your goals.
The post Webinar: 4 disciplines for SEO teams to drive performance appeared first on Search Engine Land.
https://searchengineland.com/webinar-disciplines-for-seo-teams-to-drive-performance-392551

OpenAI said users can access the paid version of its popular ChatGPT service during peak times and get faster responses to prompts.
The post ChatGPT Plus launches, it costs $20 a month appeared first on Search Engine Land.

As reported earlier, we are now learning more about Microsoft's plans to incorporate ChatGPT into Bing Search.
The post Report: Microsoft Bing’s ChatGPT feature to be faster and richer with GPT-4 appeared first on Search Engine Land.

Google is working on restoring the reviews over the next few weeks.
The post Google Maps removed policy-abiding reviews from Local Guides appeared first on Search Engine Land.
https://searchengineland.com/google-maps-removed-policy-abiding-reviews-from-local-guides-392555

We may have gotten our first preview of at what chatbot-style Google desktop search results will look like later this year
The post Google testing new search design with AI answers over organic results appeared first on Search Engine Land.

Microsoft also released some interesting stats on lastmod dates in XML sitemap files.
The post Microsoft Bing to rely more on lastmod date in XML sitemap files for crawling appeared first on Search Engine Land.
https://searchengineland.com/microsoft-bing-to-rely-more-on-lastmod-date-

Google has upgraded the video indexing report to help your videos perform better in search.
The post Google Search Console Video indexing report gains video impressions overlay and sitemap filter appeared first on Search Engine Land.

The evolution of PPC in recent years calls for an updated guide. Our improved version will bring you up to speed.
The post Search Engine Land’s updated What is PPC guide is now available appeared first on Search Engine Land.
https://searchengineland.com/search-engine-lands-updated-what-is-ppc