Messy SEO Part 1: Navigating a site consolidation migration

Search professionals have found themselves cleaning up issues following site consolidation migrations. This is the exact situation I walked into for the MarTech brand. 

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/TKfaHEqT6SQ/messy-seo-part-1-navigating-a-site-consolidation-migration-351439