The other Blue Sky is getting tons of traffic

There’s Blue Sky and then there’s Bluesky.

Blue Sky, a paper goods company founded 16 years ago, appears to be seeing a massive bump in traffic to its website, www.bluesky.com, thanks to the newfound popularity of the social media platform of a nearly identical name.

Blue Sky’s website saw 215,100 visitors in March of this year compared to 56,300 visitors in March of 2024, marking a 282% increase in visits, according to data from digital market intelligence firm Similarweb.

At the same time, Bluesky, the X competitor hosted at bsky.app, saw a 864% growth in visitors. In March 2025, Similarweb tracked 169.8 million visitors, compared to 17.6 million in March 2024.

Bluesky started as a research project at Twitter, but became an independent company in 2021. It launched its platform as an invite-only service in 2023 before opening up public registration in February 2024.

The platform really took off, though, after the November presidential election, when X owner Elon Musk gained a large stake in President Trump’s campaign and subsequent administration. The company now has more than 35 million users, according to a tracker built by software engineer Natalie Bridgers.

With the massive growth, it could be that people are typing in “bluesky.com” to get to the social platform, unaware they’re going to be met with visually appealing planners.

Blue Sky didn’t respond to Fast Company‘s requests for comment.

https://www.fastcompany.com/91322739/the-other-blue-sky-is-getting-tons-of-traffic?partner=rss&utm_source=rss&utm_medium=feed&utm_campaign=rss+fastcompany&utm_content=rss

созданный 2mo | 25 апр. 2025 г., 15:30:05


Войдите, чтобы добавить комментарий

Другие сообщения в этой группе

This free website is like GasBuddy for parking

Parking in a city can be a problem. It’s not just about finding parking—it’s about finding the right parking. Sometimes, there’s a $10 parking spot only a block away from a garage that ch

14 июн. 2025 г., 11:40:07 | Fast company - tech
How a planetarium show discovered a spiral at the edge of our solar system

If you’ve ever flown through outer space, at least while watching a documentary or a science fiction film, you’ve seen how artists turn astronomical findings into stunning visuals. But in the proc

14 июн. 2025 г., 11:40:05 | Fast company - tech
Apple just made 3 great new privacy and security enhancements—but missed these 3 opportunities

This week, Apple previewed its redesigned (and renumbered) operating syste

14 июн. 2025 г., 09:30:02 | Fast company - tech
TikTok users are exposing their worst exes—all to the soundtrack of Lorde’s new single

The latest TikTok trend has people exposing their terrible exes and most toxic relationship stories to Lorde’s new single “ ">Man of the Ye

13 июн. 2025 г., 21:50:03 | Fast company - tech
Trump’s ‘gold card’ visa scheme is pure gilded nonsense

President Donald Trump announced, back on February 25, that his administration would soon debut a “gold card,” an immigration program that would allow wealthy foreigners, for the low, low price of

13 июн. 2025 г., 19:30:05 | Fast company - tech
How singles are using AI to improve their online dating success

Singles are increasingly turning to AI to boost their odds in the dating world.

According to a new study, just over a quarter (26%) of singles are using artificial intelligence to enhanc

13 июн. 2025 г., 19:30:04 | Fast company - tech
Can AI fact-check its own lies?

As AI car crashes go, the recent publishing of a

13 июн. 2025 г., 17:10:07 | Fast company - tech