She’s alerting lawmakers to the organized crime happening on social media, and they’re listening

This story is part of Fast Company’s Most Creative People in Business 2022. Explore the full list of innovators who broke through this year—and had an impact on the world around us.

It began with ivory. Gretchen Peters—a former investigative journalist who had spent years studying how organized criminal networks in conflict zones such as A

The entertainment industry vets behind Sweety High are building a Gen Z media empire

This story is part of Fast Company’s Most Creative People in Business 2022. Explore the full list of innovators who broke through this year—and had an impact on the world around us.

Shortly after Jena Rose, a 21-year-old singer from Texas, debuted her first single, “Checkmate,” last summer, her largely teenage fans launched a c

Molly White tried to tell you Web3 was not going great before the crypto crash

This story is part of Fast Company’s Most Creative People in Business 2022. Explore the full list of innovators who broke through this year—and had an impact on the world around us.

Software engineer Molly White created the website

Unity’s Timoni West is turning real-world locations into metaverses

This story is part of Fast Company’s Most Creative People in Business 2022. Explore the full list of innovators who broke through this year—and had an impact on the world around us.

While the word metaverse seems to be on everybody’s lips, Timoni West is a

The New Rules of Creativity for 2022

Each year, Fast Company reveals a new list of the Most Creative People in Business. The folks we highlight have accomplished something in the past year that no one in their field ever has before, something that’s already having a discernible and important impact.

As you’ll see, we take a different view of creativity than our fellow business media outlets do. To us, creativity isn’t limited to the fields typically thought of as “creative,” suc

This local woman’s app is delivering Puerto Ricans fresh produce—and greater food sovereignty

This story is part of Fast Company’s Most Creative People in Business 2022. Explore the full list of innovators who broke through this year—and had an impact on the world around us.

Crystal Díaz’s grocery-delivery app PRoduce is pushing to revive Pu

This is how Snap is fostering the future of augmented reality

This story is part of Fast Company’s Most Creative People in Business 2022. Explore the full list of innovators who broke through this year—and had an impact on the world around us.

Snap’s augmented reality isn’t just a theoretical future trend: It’s already a thriving part of the Snapchat experience, enjoyed by 250 million o

How Microsoft VP Tom Burt protects individuals and governments from cyberattacks

This story is part of Fast Company’s Most Creative People in Business 2022. Explore the full list of innovators who broke through this year—and had an impact on the world around us.

As Microsoft’s corporate VP for customer security and trust, Tom Burt leads the division of the company that protects customers—individuals, corporation

A first-of-its-kind law in Houston poses a major threat to privacy

Houston’s troubling steps toward becoming a surveillance city should serve as a warning to people around the United States. Houston’s new ordinance co-opts businesses to spy on neighborhoods and poses extreme threats to our freedom by requiring companies to install cameras on their property—at the businesses’ expense—wi

Urbanista is releasing a completely solar-powered pair of earbuds

The Swedish audio company Urbanista says it will soon announce the world’s first solar-powered wireless active noise canceling earbuds.

The company already has a pair of solar-powered over-the-ear headphones, the Urbanista Los Angeles, which Fast Company honored in its 2022


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