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Ready to start learning from and connecting with the world’s leading marketers? RSVP for Semrush's 24-hour free online marketing conference!
The post Global Marketing Day [Feb. 16]: The 24-Hour Semrush Conference You Just Can’t Miss appeared first on Search Engine Journal

John Mueller's answer to a question about structured data shows differences between official Schema.org documentation and what Google recommends
The post Google On Use Of Product Structured Data For A Services Business appeared first on Search Engine Journal.

With TikTok's new feature, content creators can turn their existing TikTok videos into ads with a few easy taps. Read on to learn more.
The post TikTok Introduces More Ways To Boost Organic Content With Promote appeared first on Search Engine Journal.

When it comes to B2B marketing, there’s nothing quite like LinkedIn Ads. Here’s everything you need to know to get started with them.
The post LinkedIn Ads: A Complete Guide For Beginners appeared first on Search Engine Journal.
https://www.searchenginejournal.com/social-media/linkedin-advertising-begin

AI is shaking up search. Here are some Google alternatives you can try, offering better search experience and higher levels of privacy.
The post 21 Great Search Engines You Can Use Instead Of Google appeared first on Search Engine Journal.
https://www.searchenginejournal.com/alternative-search-engines-list/475870/

LaMDA, the underlying technology of Bard AI, is trained with a dataset called Infiniset, the details of which are kept exceedingly vague
The post Google Bard AI – What Sites Were Used To Train It? appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-bard-training-data/478941/

In a new video, Google Developer Advocate Martin Splitt teaches viewers how to use Google Chrome DevTools to perform basic SEO troubleshooting steps.
The post Google’s Expert Advice On SEO Troubleshooting With DevTools appeared first on Search Engine Journal.

Learn the latest techniques in blogging and link building in our latest SEJ Show episode.
The post Link & Blogging Strategies For 2023 [Podcast] appeared first on Search Engine Journal.
https://www.searchenginejournal.com/link-blogging-strategies-2023-podcast/479005/

Microsoft Advertising has updated its platform with several new features, including automated bidding and last-touch attribution, in-market audience segments, and conversion tracking enhancements.
The post Microsoft Advertising Launches Audience Segments For Valentine’s Day appeared first on

Should you choose an XML or HTML site map? Determine whether your site needs them and create one with the help of top recommendations.
The post What Is A Sitemap? Do I Need One? appeared first on Search Engine Journal.
https://www.searchenginejournal.com/what-is-a-sitemap/478071/