Improve SEM Performance With Your Own Unique KPIs via @sejournal, @jonkagan

Don't hold everything to the same measurement standard. Combine different performance levels must combine together to funnel into a single performance KPI. Here's how. The post Improve SEM Performance With Your Own Unique KPIs appeared first on Search Engine Journal.

https://www.searchenginejournal.com/unique-sem-kpis/452200/

Vytvorené 3y | 6. 6. 2022, 13:21:03

Ak chcete pridať komentár, prihláste sa

Ostatné príspevky v tejto skupine

Tips For Running Competitor Campaigns In Paid Search via @sejournal, @timothyjjensen

If you’re testing competitor bidding in paid search, this guide walks through the ethics, setup, targeting, and pitfalls to watch for.

The post

22. 8. 2025, 13:10:15 | Search engine journal

Google: Why Lazy Loading Can Delay Largest Contentful Paint (LCP) via @sejournal, @MattGSouthern

On Google’s podcast, Martin Splitt explains how default lazy loading can delay LCP, why some libraries hinder indexing, and how to verify fixes.

The post

21. 8. 2025, 20:50:06 | Search engine journal

Google Confirms New Google Verified Badge for Local Services Ads via @sejournal, @brookeosmundson

Google is launching the Google Verified badge in October 2025, replacing multiple Local Services Ads trust signals with one simplified identity for advertisers.

The post

21. 8. 2025, 16:20:04 | Search engine journal

Ask An SEO: Should Small Brands Go All In On TikTok For Audience Growth? via @sejournal, @MordyOberstein

Should small brands prioritize TikTok or Google? This week's Ask An SEO reframes the question and focuses on what actually moves the needle.

The post

21. 8. 2025, 13:50:09 | Search engine journal

Google AI Mode Adds Agentic Booking, Expands To More Countries via @sejournal, @MattGSouthern

Google adds agentic bookings and personalization to AI Mode and expands access to 180+ countries in English.

The post

21. 8. 2025, 13:50:08 | Search engine journal

Semantic Overlap Vs. Density: Finding The Balance That Wins Retrieval via @sejournal, @DuaneForrester

Machines reward overlap. Humans reward density. This article explains why balancing both is critical for content optimization in retrieval-augmented AI systems.

The post

21. 8. 2025, 13:50:08 | Search engine journal

Common Hosting Defenses Ineffective Against WordPress Threats via @sejournal, @martinibuster

Case study shows that general web hosting security is ineffective against WordPress-specific vulnerabilities

The post

21. 8. 2025, 11:30:13 | Search engine journal

Tomas_r2