Amazon's Fire TV Stick 4K Max is on sale for $35 this Prime Day

If you already plan on using Prime Day as an excuse to upgrade your home theater, Amazon has a great deal on one of its premium streaming dongles that could be the perfect thing to complete your setup. The Amazon Fire TV Stick 4K Max is available for $25 off for Prime Day, lowering its normal price from $60 to $35. That's $2 away from its lowest price of $33.

While we still prefer Amazon's Fire TV Stick HD as a budget streaming option, the Fire TV Stick 4K Max could be worth the upgrade for you. Amazon's device supports 4K video, Dolby Atmos, HDR10+ and if you have a newer router, Wi-Fi 6E. It's the best option if you're committed to the dongle-lifestyle — the even-more-powerful Fire TV Cube needs a TV stand to rest on — and a surprisingly great choice if you're looking for a capable retro game console.

Amazon's also added in several features to the Fire TV Stick 4K Max that take it beyond a basic streamer. The built-in Ambient Experience lets the dongle display art and widgets when you're not using your TV, not unlike Samsung's The Frame and The Frame Pro. The Fire TV Stick 4K Max can also stream games from Xbox Game Pass using the Xbox app or Amazon Luna.

The only real reasons to not consider Amazon's platform is if you don't like using Alexa, which acts as the main voice interface for all Fire TVs, don't want to be pushed towards Amazon's services or your subscriptions are tangled up in another platform. You can buy subscriptions to a variety of streaming services and live channels through Amazon Prime Video, but if you've already done that on Apple TV+ for example, you might want to wait out your subscription before jumping ship. 

This is just one of a few Fire TV deals you can snag for Prime Day. Others include the Fire TV Cube for $90 and the Fire TV Stick HD for $18.

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