The Great Reversal: Why Agencies Are Replacing PPC With Predictable SEO via @sejournal, @mktbrew

Learn why SEO is essential for long-term growth and how it compares to PPC spending in today's digital landscape.

The post The Great Reversal: Why Agencies Are Replacing PPC With Predictable SEO appeared first on Search Engine Journal.

https://www.searchenginejournal.com/agencies-replace-ppc-seo-marketbrew-spa/552158/

Vytvorené 10h | 6. 8. 2025, 5:20:03


Ak chcete pridať komentár, prihláste sa

Ostatné príspevky v tejto skupine

Effective SEO Organizational Structure For A Global Company via @sejournal, @motokohunt

Build an SEO organization that scales globally and delivers locally, with clearly defined roles, metrics, and SLA-driven processes.

The post

6. 8. 2025, 14:30:05 | Search engine journal
AI As Your Marketing Co-Pilot: How To Effectively Leverage LLMs In SEO & Content via @sejournal, @cshel

AI can support your SEO workflow, but it still needs direction. Here’s how to stay in control while using it effectively.

The post

6. 8. 2025, 12:20:03 | Search engine journal
Why OpenAI’s Open Source Models Are A Big Deal via @sejournal, @martinibuster

The new open-weight models from OpenAI deliver strong reasoning performance, with a tradeoff in hallucinations.

The post

6. 8. 2025, 9:50:04 | Search engine journal
Claude Opus 4.1 Improves Coding & Agent Capabilities via @sejournal, @MattGSouthern

Anthropic has released Claude Opus 4.1, which is said to deliver better coding and agent performance with improved safety.

The post

5. 8. 2025, 22:20:05 | Search engine journal
Google Ecommerce SERP Features 2025 Vs. 2024 via @sejournal, @Kevin_Indig

What’s replacing product grids? This year-over-year analysis of Google’s ecommerce SERPs highlights the rise of AI Overviews, visuals, and disappearing UGC.

The post

5. 8. 2025, 15:20:06 | Search engine journal
The Future Of Search: 5 Key Findings On What Buyers Really Want via @sejournal, @MattGSouthern

AI answers, offline calls, and voice search are reshaping how buyers act. This report breaks down what that means for your search strategy.

The post

5. 8. 2025, 15:20:06 | Search engine journal
Ask An SEO: Why Aren’t My Pages Getting Indexed? via @sejournal, @HelenPollitt1

Sitemap? Check. Crawl request? Check. Indexing? Still not happening. Helen Pollitt explains why in this week’s Ask An SEO.

The post

5. 8. 2025, 13:10:05 | Search engine journal