Search Engine Land

404 pages: Best practices and examples from 50+ brands

Check out real-world examples and FAQs to help you create useful 404 pages that align with UX best practices. https://searchengineland.com/404-pages-best-practices-examples-436618

Google rolls out new Performance Max guide and updates several others

Google has made significant updates to its PMax documentation to help advertisers create better campaigns https://searchengineland.com/google-new-performance-max-guide-update-436703

LinkedIn launches sponsored articles

LinkedIn users can read sponsored posts without leaving the platform, potentially leading to increased engagement. https://searchengineland.com/linkedin-launches-sponsored-articles-436705

Lawsuit: Meta placed ads next to content sexualizing minors

Meta has allegedly been "duping" corporate clients like Walmart by allowing ads to run alongside "clearly illegal" content. https://searchengineland.com/meta-accused-placing-ads-content-minors-436513

YouTube rolls out new Shorts editing tools

The new editing feature is currently only available on iOS devices but is expected to be rolled out to Android shortly. https://searchengineland.com/youtube-new-shorts-editing-tools-436509

Google Business Profile performance insights: What you need to know

Learn how to access and understand your Google Business Profile's performance. See metrics for views, calls, directions, bookings, and more. https://searchengineland.com/google-business-profile-performance-insights-what-you-need-to-know-436468

Google Ads support is at an ‘all-time low’ – we asked Google why

We reached out to Google to address your concerns regarding Google reps — here's how they're planning to fix the problem. https://searchengineland.com/google-ads-reps-customer-service-advertisers-low-436434

9 strategies for removing negative content from the web

Here are ways to remove webpages and online posts harmful to your brand – from privacy claims and copyright notices to legal measures. https://searchengineland.com/strategies-remove-negative-wecontent-436461

GPT-4 vs. Google Cloud: Performance comparison on 9 SEO tasks

GPT-4 isn't the be-all for SEO automation. Compare its performance to Google Cloud's APIs for text analysis, content transformation and more. https://searchengineland.com/gpt-4-vs-google-cloud-performance-comparison-on-9-seo-tasks-436420


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