The longer video formats may create more opportunities for brands and marketers to purchase mid-roll ads, known for their higher completion and engagement rates. https://searchengineland.com/tiktok-pilots-30-minute-video-uploads-436864
Transform the way you prioritize and promote products. Learn how to implement product scoring systematically in your advertising strategy. https://searchengineland.com/product-scoring-boost-shopping-campaigns-436807
Search Engine Land spoke with Google to understand the difference between the two services and what to do if you're not happy with either. https://searchengineland.com/google-ads-support-sales-clarification-436829
The feature will soon be globally accessible to all advertisers but will initially only be available in English. https://searchengineland.com/google-conversational-experience-uk-us-advertisers-436756
Use this five-step audit checklist to identify issues hurting your SEO performance and create a plan to turn things around. https://searchengineland.com/content-not-ranking-questions-to-ask-436715
Google is setting deadlines by which advertisers must address any potential violations or else risk substantial penalties. https://searchengineland.com/google-ads-suspensions-threats-gdpr-consent-banners-436823
Learn PPC strategies to help SMBs compete with larger companies through smart targeting, bidding, and optimization for maximum ROI. https://searchengineland.com/make-ppc-work-smbs-436734
No changes were made to Google Search, this is just a reporting change. https://searchengineland.com/google-performance-reports-updates-how-it-counts-clicks-and-impressions-for-job-listing-and-detail-pages-436773
"We're aware of a very narrow issue that caused temporary fluctuations in search results for a small number of websites. The issue has since been resolved, and the sites should no longer be seeing its effects," a Google spokesperson told Search Engine Land. https://searchengineland.com/google-confirms-a-search-ranking-bug-where-sites-disappear-from-search-results-over-the-weekend-436768
The newly introduced search box features four tiles showcasing promotions and events from nearby businesses. https://searchengineland.com/google-nearby-events-deals-local-business-436759