Search Engine Land

Maximizing brand impact with Amazon’s video advertising: A comprehensive guide

Here's the lowdown on Amazon's video advertising solutions and how to leverage them to reach your target audience and drive conversions.

The post Maximizing brand impact with Amazon’s video advertising: A comprehensive guide appeared first on Search Engine Land.

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Digital advertising checklist: Your essential guide to launching successful campaigns by Digital Marketing Depot

Unlock the secrets to launching successful campaigns with this beginner-friendly checklist, guiding you through audience definition, goal setting, channel selection, and more.

The post Digital advertising checklist: Your essential guide to launching successful campaigns appeared first on

10 ways to revolutionize your PPC game with GPT

The biggest threat to you job isn't AI – it's other marketers who have figured out how to use AI to their advantage.

The post 10 ways to revolutionize your PPC game with GPT appeared first on Search Engine Land.

https://searchengineland.com/revolutionize-ppc-gpt-429202

Threads FAQ: Everything marketers need to know

Threads has attracted a huge user base and is proving to be a serious Twitter alternative. Get up to speed in this explainer.

The post Threads FAQ: Everything marketers need to know appeared first on Search Engine Land.

https://searchengineland.com/threads-meta-faq-marketers-429274

Microsoft rolls out AI-generated ad headlines and descriptions

Advertisers are expected to benefit from a string of new features from Microsoft, including IF functions and auto-generated assets.

The post Microsoft rolls out AI-generated ad headlines and descriptions appeared first on Search Engine Land.

https://searchengineland.com/microsoft-ai-generated-ad-headli

Ecommerce PPC: 4 optimizations to do before the holiday season

Learn how to approach four outside-of-Google, ecommerce PPC optimizations that will boost your chances of success this holiday season.

The post Ecommerce PPC: 4 optimizations to do before the holiday season appeared first on Search Engine Land.

https://searchengineland.com/ecommerce-ppc-optimizations-before-hol

How to win SEO allies and influence the brand guardians

Learn tools and perspectives backed by behavioral psychology to help you understand stakeholders and get buy-in for your SEO strategy. 

The post How to win SEO allies and influence the brand guardians appeared first on Search Engine Land.

https://searchengineland.com/win-seo-allies-influence-brand-guardians-429220

How market types shape marketing and SEO success

Here's why SEOs must understand business market types and how they influence the success of our marketing strategies.

The post How market types shape marketing and SEO success appeared first on Search Engine Land.

https://searchengineland.com/market-types-marketing-seo-success-429225


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