Search Engine Land

Yelp ad revenue jumps 13% to record $1.28 billion

Yelp is prioritizing businesses within the Services categories this year, aiming to help generate more quality leads for advertisers. https://searchengineland.com/yelp-ad-revenue-q4-2024-437618

Google announces Misrepresentation policy update

Failure to comply with the updated policy could result in the suspension of your Google Ads account. https://searchengineland.com/google-misrepresentation-policy-update-437624

Google will issue advertisers credit refunds after overcharging error

The glitch impacted campaigns that ran within Display and Video 360 from July through to December last year. https://searchengineland.com/google-credit-refunds-advertisers-overcharging-437608

Google gets tough on third-party ordering and booking providers hogging GBP listings

Google mandates third parties to let merchants easily disconnect services from Business Profiles. Learn more about the new opt-out process. https://searchengineland.com/google-third-party-ordering-booking-providers-gbp-listings-437571

TikTok Creative Assistant now available in Adobe Express

Advertisers no longer need to switch between platforms to access TikTok's AI-powered virtual assistant when working on creatives. https://searchengineland.com/tiktok-creative-assistant-adobe-express-437587

Report: OpenAI working on web search product

The creator of the popular generative AI tool ChatGPT may be working on a search engine to try and compete with Google. https://searchengineland.com/open-ai-search-product-437563

How to hire an SEO agency: The definitive guide

Learn key steps for selecting the right SEO agency for your business. Vet vendors by assessing their reputation and watching for red flags. https://searchengineland.com/how-to-hire-an-seo-agency-the-definitive-guide-437495

Google hits back at report criticising the Privacy Sandbox

The IAB Tech Lab report claims that Privacy Sandbox could make it harder for brands to serve effective ads – particularly smaller businesses. https://searchengineland.com/google-hits-back-at-report-criticising-the-privacy-sandbox-437565

Meta advertisers can avoid 30% Apple service charge for boosted posts

Small businesses looking to promote content on Facebook and Instagram can now do so without being subject to the new Apple fees. https://searchengineland.com/meta-advertisers-avoid-apple-service-charge-437569


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