Our study across millions of clicks revealed the true cost of leaving close variants unsupervised; we break down the impact and how to tame them.
The post How To Reduce Wasted Ad Budget: The Hidden Cost of Close Variants appeared first on Search Engine Journal.
Razorfish launches R-Index: A revolutionary technology that turns consumer data silos into strategic insights on consumer journeys and brand sentiment
The post Razorfish R-Index Turns Consumer Data Silos Into Strategic Insights appeared first on Search Engine Journal.
https://www.searchenginejournal.com/r-index-tool-by-razorfish/519995/
Prevent panic and address traffic declines in Google Search Console with this detailed troubleshooting guide.
The post How To Uncover Traffic Declines In Google Search Console And How To Fix Them appeared first on Search Engine Journal.
https://www.searchenginejournal.com/how-to-uncover-traffic-decl
YouTube tests crowdsourced context notes, allowing creators and viewers to annotate videos.
The post YouTube Tests Crowdsourced Annotations For Videos appeared first on Search Engine Journal.
https://www.searchenginejournal.com/youtube-tests-crowdsourced-annotations-for-videos/519858/
If you’re a multi-location brand looking to boost your local visibility and gain a competitive edge in the market, look no further. On June 26, we’re hosting a live webinar with SOCi where we’ll dive into the latest insights and best practices to help you enhance your local SEO strategy. Consumers increasingly rely on local search results to find products and services near them – whether it’s a nearby restaurant, a fitness center, or a retail store. That’s why staying visible in local search
Google Analytics helps businesses better track and improve conversions by adding user and session conversion rate metrics.
The post Google Analytics Adds User Conversion Rate Metrics appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-analytics-adds-user-conversion-rate-metrics/519765/
Discover how common biases and decision-making processes can impact your lead generation efforts. Learn how to optimize your strategy for better results.
The post Barriers To Audience Buy-In With Lead Generation appeared first on Search Engine Journal.
https://www.searchenginejournal.com/b2b-lead-generation/barrie
Google's Gary Illyes made an unorthodox suggestion in answer to the question of whether site owners should fix broken backlinks
The post Google’s Unconventional Advice On Fixing Broken Backlinks appeared first on Search Engine Journal.
https://www.searchenginejournal.com/fixing-broken-backlinks/519732/
Get ahead in SEO with PR engagement metrics. Learn how to evaluate the impact of integrated campaigns and influence audience search behavior.
The post How To Think About SEO, Content & PR Measurement (Indicated In The Google Leak) appeared first on Search Engine Journal.
Choosing the right PPC ad network is crucial for successful advertising campaigns. Discover the top networks and what sets them apart.
The post The 8 Best PPC Ad Networks appeared first on Search Engine Journal.
https://www.searchenginejournal.com/best-ppc-ad-networks/516717/