Search engine journal

People searching for a local business online are usually ready to convert – right now. Get this ebook & make sure your business is seen. The post Local SEO: The Definitive Guide To Improve Your Local Search Rankings [Ebook] appeared first on Search Engine Journal.

https://www.searchenginejournal.com/local-seo-guide-ebook/437344/

Google announced new improvements on ad extensions to advertisers geared towards easier management. Updates are coming to sitelink, callout, and structured snippet extensions. The post Google Ads Makes Changes To Automated Extensions appeared first on Search Engine Journal.

https://www.searchenginejournal.com/google-ads-makes-changes-to-automated-extensions/437891/

Instagram is introducing a new way for users to engage with stories by showing appreciation with a simple like, rather than sending a direct message. The post Instagram Enables Likes On Stories appeared first on Search Engine Journal.

https://www.searchenginejournal.com/instagram-enables-likes-on-stories/438019/

A global research study finds TikTok is a key part of consumers' path to purchase, where are increasingly discovering and buying new products. The post TikTok A Key Part Of Consumers’ Path To Purchase appeared first on Search Engine Journal.

https://www.searchenginejournal.com/tiktok-a-key-part-of-consumers-path-to-purchase/437912/

John Mueller says if you're a small company competing with large companies it's always going to be hard The post Do Small Sites Have A Chance Anymore? appeared first on Search Engine Journal.

https://www.searchenginejournal.com/can-small-sites-compete-with-larger-companies/437873/

Don't lose link equity or sabotage UX by redirecting users to the wrong place. Here's how to clean up and future-proof all your redirects. The post Redirect Management: An SEO Beginner’s Guide appeared first on Search Engine Journal.

https://www.searchenginejournal.com/redirects-beginner-guide/436231/

About Us pages should be designed to tell a captivating story. Here’s how 25 brands convey their values and benefits. The post 25 Awesome Examples of About Us Pages appeared first on Search Engine Journal.

https://www.searchenginejournal.com/about-us-page-examples/250967/

Learn your actual best bounce rate, break out of the comparative mindset and truly improve your business' growth. The post Google Analytics: What’s A Good Bounce Rate In 2022? [Podcast] appeared first on Search Engine Journal.

https://www.searchenginejournal.com/google-analytics-bounce-rate-podcast/436731/

SEO and PPC go hand-in-hand. Prevent friction between teams, questions about attribution, and self-sabotaging strategies with Navah Hopkins' advice in response to a reader's question. The post How Can I Build On SEO Knowledge To Be Better In PPC? appeared first on Search Engine Journal.

https://www.searchenginejournal.com/seo-knowledge-ppc/433172/

Understandably, marketers are reluctant to let robotic heroes do their creative work. But is AI threatening an end to the craft of writing? The post Does Content Marketing’s Love For AI Make Writers Obsolete? appeared first on Search Engine Journal.

https://www.searchenginejournal.com/ai-content-creation/436763/